Tuesday, August 23, 2005

Asia 1st Corporate Blogging Conference

Blogging has taken itself to the next level!

Corporate blogging, how cool!

Blogging is touted as the next BIG thing in business communication, combinning the Internet platform and word-of-mouth communication.

More and more companies has been exploring to use blog as a marketing platform for their products.

Some had feedbacked that blogs benefit businesses in a number of ways:

1. Direct Communications - Blogs provide a way for you to speak directly and honestly with your customer. As well as an excellent feed back channel.

2. Media & Public Relations - Blogs are excellent PR tools. The media calls you, not your competition.

3. Brand Building - Serve as another channel to put your brand in front of the customer.

4. Relational Marketing - Blogs allow you to build personal, long-lasting relationships with your customer that foster trust.

5. Reputation Management - Blogs enable you to manage your online reputation.

6. Intranet & Project Managment - Blogs make great, easy-to-use applications for internal communications within an organization.

Even top corporate executive use blog as a communication tool within the organization and to the public. A good example is the CEO of NTUC Income.

I'm proud to say that I've been invited to this event, where the speakers will share with the audience topics like policies and best bractices, blog marketing strategies, implementation and design, writing effectively, blogging for specific audiences and company...

Speakers will include Susannah Gardner, author of Series of books Dummies, and Paul Chaney, President of Professional Blogger Association.

*President of Professional Blogger Association!!! How cool!!! Dun pray pray*

Both are author of "Buzz Marketing with Blogs for Dummies"

BUT......no free meal in this world...$295 per pax!!! Gosh! I dun think I can get approval...

*running on tight budget...shit!!!*

Everyone is aware of how powerful a blog is. Blogger has been awarded with book offer, product endorsement. Bloggers have their faithful buch of readers, and this people faithfully check out these blogs everyday.

*I'm one of them*

so those, who are going for the conference, please share ok....

It will be held on 21-22 Sept in Le Meridien Singapore.

updates
*********

Froggy juz pointed that the event will be held in Furama City Centre not Le Meridien. Pls dun flame me if you find no one there....

2 comments:

Froggy said...

Hi furfur angel .. good to hear your interest about this event. Hope ur boss can approve it eventually.

Anyway, the venue is changed to Furama City Centre. Was Le Meridien still mentioned in your brochure?

If you need any help you can email me at mr_blogo[at]yahoo[dot]com[dot]sg. I am with the organisers.

furfur angel said...

Thanks for the update.

I got the venue from the official website, didn't go thru the brochure attached.